SG360°'s Noteworthy Happenings for Employees and Clients

SG360° Presenting at DELIVERED Conference 2023

August 29, 2023

SG360° to join industry leaders during the world's largest virtual direct mail conference, September 20-21, 2023.

USPS Proposes 2024 Incentives for High-Volume Mailers

August 18, 2023

The USPS has proposed two new postage savings incentives to spur mail growth for high-volume mailers in 2024.

The Future of Direct Mail 2023 Now Released

June 22, 2023

The newest direct mail research, now available from SG360°, reveals how consumers feel about direct mail, and what makes them convert. The report also delves into direct mail’s role in marketers’ channel mixes as well as steps marketers can take to maximize direct marketing performance.

Mark Schwertfeger Named CFO of SG360°

June 8, 2023

Mark A. Schwertfeger has been appointed Chief Financial Officer (CFO) of industry-leading direct marketing solutions provider SG360°. He brings to the role over 20 years' experience as a finance executive, providing leadership and insight for both publicly held and private equity-owned companies.

May 3: Rethinking Marketing and Sales Alignment in 2023

May 1, 2023

See what SG360° VP of Marketing Melanie De Caprio and other leaders are doing to align Marketing and Sales for the most potent results in 2023.

SG360° Talks State of the Paper Market with Printing Impressions

February 16, 2023

SG360° Director of Purchasing Frank Smith shares inside experience and predictions for the paper market in 2023.

2023 Direct Mail Outlook: SG360° an SME for Printing Impressions

February 3, 2023

Top direct mail providers share how the channel combats privacy concerns, key variables in budget optimization, and other factors impacting direct mail in 2023.

Edward Carroll Appointed New President and CEO of SG360°

August 4, 2022

SG360° Chief Financial Officer Edward Carroll has been appointed the new permanent President and CEO.

SG360° Named SeQuel’s Vendor of the Year for the Third Time

March 2, 2022

SG360° and our Future of Direct Mail research report is cited in NAPCO Printing Impressions' 2022 Direct Mail Outlook.

Jim Andersen Named Interim CEO of SG360°

February 3, 2022

SG360° board member Jim Andersen named Interim CEO of SG360° in the wake of the sudden death of John A. Wallace, Jr.

NAPCO Features SG360° in Their 2022 Direct Mail Outlook

January 18, 2022

SG360° and our Future of Direct Mail research report is cited in NAPCO Printing Impressions' 2022 Direct Mail Outlook.

SG360° Remains a Top 5 Direct Mail Producer in the U.S.

January 17, 2022

We are proud to rank as a top 5 direct mail producer, moving up to #21 in printing overall, as noted in the 2021 Printing Impressions 300.

SG360° President and CEO John A. Wallace, Jr. Has Died

January 7, 2022

SG360° mourns the sudden loss of beloved leader and vows to continue his legacy of strong growth.

A Tribute to Earl Segerdahl

December 28, 2021

SG360° celebrates a former company leader and visionary.

John Wallace on How SG360° Will Grow Through this Landscape

October 19, 2021

CEO John Wallace talks on Impressions Exchange about how SG360° will thrive through a challenging business landscape, and why he asked industry veteran Jim Andersen to join our board of directors.

SG360° Interview: The Future of Direct Mail

October 7, 2021

Printing Impressions interviews SG360° Director of Marketing, Melanie De Caprio, on important findings from our recent study that looks at direct mail's role in the modern marketing landscape and what the future holds.

Tom Hexamer Joins SG360° as Senior Vice President of Sales

September 21, 2021

We are excited to announce Tom Hexamer joining the SG360° team as Senior Vice President of Sales. He will support the sales team and leverage our marketing service capabilities with our growing account base.

Postal Service Unveils 3-Year Rate Change Plan

September 17, 2021

The United States Postal Service has released its 3-year plan for future postal rate adjustments.

Q2 2021 Survey Reveals Consumer and Marketer Attitudes

August 31, 2021

SG360° partnered with a third-party research firm to survey marketers and consumers about their attitudes and plans around direct marketing. The data shows the impact of the pandemic on direct marketing channel effectiveness, and what new and traditional marketing tactics are working, and in marketers' plans.

Direct Mailers Will Save Big with USPS’s 2022 Promotions

August 12, 2021

The USPS 2022 promotions schedule offers many opportunities for offsetting postage increases for direct mailers. Plan now to maximize your postage savings.

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Marketing Optimization

Campaign Execution