Campaign Optimization
Interdisciplinary analysis and planning drives success.
Long before the presses start to roll, every aspect of your project is reviewed by industry specialists to maximize the impact of your campaign. Comprehensive market intel and award-winning designs are target-driven using cutting-edge data analytics.
Optimizing every aspect of your mailing saves time and materials, and maximizes success, increasing your ROI.
We have a window into your competition’s efforts and what’s getting responses, so we can help you continually prevail.
With strategies to leverage first- and third-party data, layered with list optimization, we identify the individuals most likely to respond to your offers.
Our testing strategy determines what combination of campaign elements (offer, imagery, format, cadence, and level of personalization) generates the greatest ROI.
Reduce cycle time and speed offers to market with our proprietary digital workflow system that combines digital asset management, production, scheduling, and proofing.
Our clients love that we can be nimble enough to meet them where they are at.
Most direct mail producers have narrow fields of specialization. SG360°’s broad manufacturing capabilities enables us to produce what our clients want and need, so you don’t have to settle.
Additionally, we have access to unique tools and services that allow us to do customized list scrubbing to address a range of issues, including personal data concerns. API tools and custom messaging systems allow for the seamless transfer of data and correspondence, minimizing cycle time.
We provide many of these value-added campaign services at little-to-no additional cost because your success is our priority.
Let’s get started.
Learn how SG360°’s long history of detailed project analysis can help elevate your program results.