Home Décor Retargeting - SG360°

Solution: direct mail retargeting with postcards

By tracking website visitors and matching them to home addresses, postcards sent in a timely fashion engaged the visitors based on the category they viewed. The call to action was therefore highly-individualized.

The result was a 4.46% response rate. At $9.39 revenue per piece, the retailer achieved a 12.52x ROAS.

Let's get started.

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