5 Quick Wins for Direct Mail Personalization
Five actionable direct mail personalization tactics marketers can implement quickly for measurable impact.
Five actionable direct mail personalization tactics marketers can implement quickly for measurable impact.
Watch SG360° postal experts share cost-saving strategies to offset the USPS 2025 Marketing Mail rate increase. Learn about commingling, SCF dropshipping, USPS discounts, and smarter targeting.
sg360° resources for beating the 2025 marketing mail postage increase and preserving your ROI
The July 2025 USPS postage increase is a challenge, but also an opportunity. By improving mail design, using commingling, tapping into USPS promotions, and refining targeting, marketers can control costs and boost the performance of direct mail campaigns.
Back-to-School is a major retail moment. Learn how brands can compete without relying on deep discounts by using smart omnichannel strategies like direct mail to reach shoppers early, build engagement, and drive long-term customer value.
Direct mail structural design is an overlooked driver of campaign success. From dimensional formats to tactile experiences, smart design gets noticed, boosts engagement, and drives ROI, making it a strategic component for marketers aiming to stand out and perform.
Unlock the power of advanced targeting in direct mail with SG360°’s comprehensive guide. Discover how to leverage data-driven strategies to personalize campaigns, enhance engagement, and maximize ROI. Ideal for B2C marketers aiming to elevate their omnichannel marketing efforts.
Discover how to make your direct mail campaigns unforgettable. Learn strategies to create mailers that recipients keep and act upon, enhancing brand engagement and driving conversions.
Discover how to turn direct mail engagement into online action. Learn strategies for QR codes, landing pages, tracking, and retargeting to boost conversions and maximize ROI.
Attract first-time buyers with SG360°’s direct mail strategies. Learn how to craft compelling offers, target high-potential prospects, and integrate mail with digital channels to boost conversions.